I created the logo and branding system for Sasco Farms, a family-owned business built on heritage and community. The challenge was to incorporate the initials of the family’s children into the mark in a meaningful way. I designed a tree whose branches subtly form each initial, symbolizing growth, legacy, and the idea of farm to family. The branding extended across packaging and signage, giving the farm a warm, handcrafted identity rooted in family tradition.